Nike's vice president Rob Stewart Russell and Air jordan shoes's agent

Nike's vice president Rob Stewart Russell and Air jordan shoes's agent, Falk is a good friend. One afternoon, two men sitting in Falk's office gossip. Stuart Searle has no intention
Uttered the "air" word, Falk eyes brightened, suddenly thought of the "Air Michael Jordan," named Nike's new products. Because the "night" not only reflects the new shoes in the production process and style, but also reflects the personal style of playing Jordan. In fact, this Falck shoes took inspiration not only a good name, and inadvertently also took a very image of Jordan's nickname. Since then, like "Magic = Johnson" as "night" has become synonymous with Air jordan 7.
Weeks before the formal signing, the new Nike shoes while working towards the one hand, to intensify production of the new ads. But the company still feel some of the hearts of senior management off the mark, so they included in the contract a number of provisions that: If within 3 years after signing the contract, Jordan can not enter the All-Star United and ALL-NBA - double standards - has the right suspension of manufacturing, "Air Jordan shoes." Even Michael Jordan 2010 can do the above conditions, but if to the signing of the third year, sales of these shoes have not more than 3 million U.S. dollars, the company has the power to suspend the production of such shoes.
Falk said: "In 1984, Nike made the decision that is very bold. So to write such a clause in the contract is entirely understandable."